ihub Media has recently launched McCafé Meet Up, a Facebook App that translates the McDonald’s brand of Marketing into a brilliant online advertising strategy. McCafé Meet Up Facebook App is also mobile optimized and can be accessed via iOS, Android and tablet platforms. The Facebook app presents you with this unique opportunity to listen, respond [...]

The post McCafé Meet Up – Brewing Stories appeared first on Asia's leading 360° Social Media Agency.

Social Media Examiner released their 2013 Social Media Marketing Report focusing on how marketers are using social media to grow their business. Some interesting highlights that we thought would be good to share with everyone. Marketers place very high value on social media: A significant 86% of marketers indicate that social media is important for their [...]

The post Social Media Marketing Report 2013 appeared first on Asia's leading 360° Social Media Agency.

1. The game of your life  Find out how OZU, a brand new university in Istanbul used Social media to attract top students from all around the country by letting students test drive their own future. We love this!   2. You will know why this video deserved 1.2 million shares on Facebook.   3. Anar Foundation [...]

The post This wk in ihub: 5 Viral Videos you should not miss appeared first on Asia's leading 360° Social Media Agency.

Five Vine videos are shared on Twitter every second. That’s according to new research released by video technology company Unruly into the sharing patterns surrounding Twitter’s popular new mobile video app, which last week celebrated its 100-day birthday. Using data collected from Unruly’s new Vine app, the study also found that branded Vines are four times more [...]

The post Study: Branded Vines 4x More Likely To Be Shared Than Branded Videos appeared first on Asia's leading 360° Social Media Agency.

Just how powerful is Facebook’s News Feed? According to Justin Lafferty’s post here, one of the alpha testers of Facebook Exchange (FBX) retargeted News Feed ads, Nanigans, says that advertising in the site’s primary feature increased return on investment (ROI) by 197 percent, compared to the right sidebar. Nanigans shared the results of their early test with FBX in the [...]

The post News Feed FBX Ads Increase ROI By 197 Percent appeared first on Asia's leading 360° Social Media Agency.